DataMax Micro

Raving Fans

Creating Raving Fans
Unique Value Proposition
Datamax/Micro of Arkansas' has the unique ability to provide solutions for any Arkansas business need. We combine the power of self funded financing, service and support of digital office products in both stand-alone and integrated customer networks with network sales, service, installation and support, which allows business offices to perform at exceptionally high rates of efficiency while controlling expenses.

The key components of our Value Proposition are:

Technology
Datamax/Micro means technology in Arkansas. The manufacturers we represent are bellwethers in their fields, continuously investing in research & development to keep their product offerings on the cutting edge of technology and a step ahead of the competition.

Financial
Our financial component is two-fold and unequaled in Arkansas.

First, Datamax/Micro is an established leader in the office technology industry and is part of an organization with more than $80 million in annual sales. Our financial strength is a derivative of successfully providing consumers with outstanding products and services for more than 50 years. As a result, we are able to provide our customers with custom designed self funded financing. This affords us the ability to detail a financial plan to fit needs unique to individual businesses. Consumers no longer have to deal with third party leasing and finance companies that have no stake in their business success.

Secondly, profits from self funded financing are invested into our companies with particular focus on enhancing employee education and retention. By strengthening education and engagement, employee retention rates rise as they become stakeholders in the company. In turn, employees become more capable in successfully servicing and addressing customer needs.

People
Our employee base is highly tenured and dedicated as stakeholders in Datamax/Micro. They are uniquely passionate to not only be the best in our industry, but to provide customers the highest quality service within any industry. It matters not whether the customer is talking to a service technician or to the president of the company; we all take personal responsibility to exceed our customer's needs.

Each employee strives to uphold our Company Philosophy, focusing on making all of our customers "RAVING FANS".

We also believe in giving back to the community. Our employees hold multiple fundraisers throughout the year donating proceeds to non-profit organizations. Additionally, we are involved with several business organizations and sit on the boards of various organizations.

Skills
Investing in our people and the development of their technical and professional skills enables us to manage and maintain a variety of office environments from the small one-person business to the multi-million dollar, multi-location and multi-network platform environments.

Integrity
Since we opened our doors in Little Rock in 1983, we have grown over ten fold. The growth came from a business base in Central Arkansas looking for a company willing to become a stakeholder in their business; one which can be trusted to do what is best for them. The Datamax Guarantee is a highlight of the difference Datamax/Micro provides its customers.

We initiated a set of guarantees, since copied by many and duplicated by none, that the market had never before seen. The difference is we stand behind ours 100 percent. We say what we are going to do and then do it!

At Datamax/Micro, we are only as good as our last performance. In a continuing effort to improve, we ask customers to critique us after every service call. We put a high value on the assessments and view them as opportunities to learn and improve our service. Growing partnerships and relationships and becoming stakeholders in our customers businesses is our primary concern. That is what enhances our reputation and builds our customer loyalty.

Results
The bottom line is this; when a customer chooses Datamax/Micro to become a partner in their business, we will take care of them unconditionally. We get to know their business intimately, listen to their needs and then provide a solution for their needs. The courtship does not end there.

It is a never-ending endeavor to make sure the customer or employees never have a reason to want to leave. We provide results!